We live here. We run here. Our love for the Lowcountry and this sport is matched only by our love for helping other runners and walkers. We are Hilton Head, Bluffton and Beuafort's running and walking resource.

As the area's only running specialty store, we understand the importance of selecting the proper shoe and running apparel for any runner or walker. That’s why we dedicate ourselves to giving you the unrivaled personal attention you deserve.

While finding the most appropriate shoe is key for any runner or walker, there’s a lot more to running. We are committed to not only putting you into the right shoe but helping you achieve your goals. Through our selection of state of the art running apparel, personal coaching, educational clinics, group runs, running club, marathon training and running events, we cover the needs of the whole runner, not just your feet.

This approach connects us to our mission of giving back to the sport that has provided us a lifetime of memories. We want you to come to our stores and be a part of the amazing running and walking community of the Lowcountry. It’s not just about running apparel or the perfect pair of running shoes, it's about connecting to a community. At PRC - shoes are just the beginning. The real benefits of Palmetto are in socializing, training, learning and having fun with people who hold the same passion and interests as you.




  • Digital Foot Analysis
  • Bio-mechanic Analysis
  • Video Gait Analysis
  • Running and Walking Shoes
  • Running Apparel
  • Footbalance Custom insoles
  • Palmetto Running Club
  • Half Marathon / Full Marathon Training
  • PRC Community Group Runs
  • Professional Race Directing
  • Race Consulting
  • Running and Nutrition Clinics
Running Apparel at Palmetto Running Company
PRC sells more than apparel and shoes. They sell running. From the second you walk in you’re greeted by an employee that not only knows the products first hand but is excited to share their experiences and insight. What matters most is their passion to extend themselves beyond the merchandise and into the local running community with focus on growing the sport. They embrace everyone and are founded off a team mentality. It’s a lifestyle the sell, and they sold me!
— Daniel C.