OUR STORY

It all started with a club. When Rob Fyfe moved from New York to Bluffton, SC in 2010 he noticed something was missing - a running community. So he began connecting area runners and walkers and started the PRC Run Club.

After realizing the demand for a specialty-running store in the Lowcountry area, Rob decided to take the next step and open up Palmetto Running Company in Bluffton in 2011. A year later, Christian Fyfe (Rob’s son) joined him in ownership of the business and helped grow the company and brand to where it is today, including opening a second store location on Hilton Head Island in 2014. While people have come to think of us as their Bluffton or Hilton Head running company, the Palmetto Running Company services the entire Beaufort County. 

For PRC it’s not just about selling products.  It’s about working together as a family, loving what we do, and serving the community.

PARTNERS

Rob Fyfe — Co-owner

Christian Fyfe — Co-owner

Keri Straughn — Co-owner

MANAGERS

Tammy Zito — General Manager

Annie Benacquisto — Operations Manager

SPECIALISTS

Melissa Matus — Apparel Specialist

Questions?